Unique Tonique

So what makes Tonique unique?

Firstly, it’s the largest liquor store in India, sprawled over 15,000 sq. ft. and housing more than 500 brands of wines and spirits.

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It is not just a store, it is an experience as quoted by Anith Reddy, its managing director.

In a state that loves it liquor, the store is like a dream come true for the spirit lovers. Open for little over a year now the store has had amazing footfalls. Mostly women was my observation, seconded by the staff.

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The sharp sales people do not tag behind you but notice very well what you browse through and very subtly nudge you if you look stuck.

Knowing Anith Reddy who has a knack for doing things that others would not even dare to dream about I was not surprised by the effort and thoughtfulness that has gone into his pet project. But the man is a continuous dreamer and is forever striving to do things bigger and better than anyone else.

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Next on cards is a huge wine tasting room with sommeliers from across the world sharing their knowledge.

 “Most women head to the first floor, the selfie spot,” says Anith, pointing to a huge faux bottle of Moet & Chandon inside an ice tub. Though I was totally tired from my journey and washed out from a day of running around I could not resist a click myself.

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To those who would crinkle up their noses at the very mention of spirits, I recommend a dekko for you will find some soft drinks, sodas, munchies and a variety of chocolates too.

I spent a good amount of time browsing through because the whole ambience is that of a relaxed luxury shopping destination, I wonder who wouldn’t want to spend time there to lift their spirits.

 

Ferrari Drive & Dinner

On Sunday, December 17, 2017 Mumbai woke up to the thundering revving of 24 Ferrari cars ready to paint the town red (mostly).

A leisure drive that set the heart of Mumbai racing was organised by Ferrari & Navnit Motors, Ferrari’s dealership in Mumbai and Hublot was one of the brand partners.
Hublot Watches is also associated with Ferrari Cars and has special Ferrari Inspired watches.

 

A cheering crowd flagged off the drive from Navnit Motors in Bandra-Kurla Complex, heading to Nariman point NCPA where there was a pit stop, via the Bandra-Worli Sea Link and concluded at the Festival Square in High Street Phoenix in Lower Parel, where an even more enthusiastic crowd was present to welcome the cars. The cars were displayed there for the remainder of the day.

 

These cars were brought from the customers places from different parts of India to Mumbai and the owners themselves droves their cars in the parade on Sunday.

The drive is one part of Ferrari’s celebrations of the 70th anniversary which was kicked off in March in September, in Maranello, Italy.

 

Lot of hearts revved for the Ferraris and people across all generations enjoyed taking selfies and pictures with the beauties.

Later that evening a private dinner was held for the owners and select invitees, where Gautam Singhania relived fond memories of his win in 2015.

 

 

Hublot presented a wall clock to Navnit Motors which will hopefully find a place in the Ferrari showroom at BKC.

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WILL SANTA CRACK UNDER PRESSURE?

We all at some point in our lives we all have wondered how does Santa manage distributing gifts to children around the world in a single night. And we have also hoped secretly to be chosen as one of his helpers.

This year the TAG Heuer Ambassadors are chosen to help Santa do his special task, testing his ability to deliver the gifts on time. Testing not only whether or not will Santa crack under pressure but also the Ambassadors’ training skills, as well as the functionalities of Santa’s Official Watch, the TAG Heuer Connected Modular 45.

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TAG Heuer is also running an Unboxing Contest on Instagram.

Here’s how you participate.

Simply upload your TAG Heuer watch unboxing photo or video to Instagram with the hashtag #MyTAGHeuerGift from December 24th to January 24th, then validate your photo or video on our website for a chance to win an exceptional TAG Heuer Connected Modular 45 Red Edition, the Official Watch of Santa Claus!

https://www.instagram.com/explore/tags/mytagheuergift/

 

Mmmmm Melorra

A connoisseur of the Amazon.com curated collection as well as a few Indian online jewllery websites I am not new to buying fine jewellery online.

While everyone starts with a bang many fizzle out on the journey and eventually turn into brick and mortar stores adding to their overheads which are collected from the consumers (I believe not many have given this a thought) and then the cost of jewellry goes up significantly. The same is usually explained as making charges or design costs. Making them akin to their traditional counterparts, however much they would love to deny this fact.

When I chanced upon Melorra.com I decided to give them a try. Not only were their prices much lower than any other brands in the market but their products too looked deliciously fresh.

The jewellery pieces are something I would love to flaunt on a daily basis, stylish, suave and totally chic. Also the use of semi precious gemstones is something that is trending in the Indian jewellery scenario currently, until now it was only the precious gemstones which ruled the jewellery designs making the jewllery both precious and heavy for daily wear. The whether-it-will-suit-me factor too played a major role as we Indians believe that certain gemstones (precious) are to be worn only after receiving a   prescription. the lesser semi precious gemstones however beautiful have no place in our fine jewellery.

Having said that, the quality of products is not the only key to success for most brands. The quality of people who work behind the scenes quietly making it happen for you is what matters too.

My encounter with Saroj Yaramilli over the telephone brought to mind an image of a woman who is dedicated to her business and takes great pride and responsibility of everything that goes on in her company.

For those of you who haven’t tried their jewellery I recommend you at least check out their website and you will be spoilt for choice from their vast catalogue comprising of various collections making them daringly different. Let’s see if you have the panache to carry a Melorra piece.

http://www.melorra.com

 

 

 

 

 

 

 

 

 

Bella Hadid doesn’t crack under pressure

“Model of the Year” December 2016, Bella Hadid a rising star in the world of fashion, has partnered with TAG Heuer.

This is not just an opportunity for the luxury Swiss watch brand to welcome a fresh, young face, but also for the model to collaborate on projects which relate directly to one of her favourite hobbies: photography.

At the venue the trendsetting fitness club Equinox Bond Street the pretty blue-eyed brunette confidently showed off her perfect body, right at home in the gym!

TAG Heuer’s #DontCrackUnderPressure tagline fits her perfectly.

CEO Jean-Claude Biver, also Chairman of the Watch Division of LVMH Group said: “I am delighted to welcome Bella into the family of TAG Heuer ambassadors. Having Bella on the team enables me to reconnect TAG Heuer with the Millennials and young generations, and also with the brand’s avant-garde spirit, the spirit which drives us to do things differently, to innovate and to dare. The TAG Heuer family has a real team spirit. We need someone like Bella to help us capture the bold and confident spirit of young people today. Thank you for joining us, Bella, welcome to the team!”

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A Tribute to Muhammad Ali

Recently TAG Heuer paid tribute to Muhammad Ali by hosting a charity event.

It was attended by Lonnie Ali and several well-known personalities from the world of boxing including those who fought Ali, George Chuvalo, Earnie Shavers, and fighters who were inspired by him, Evander Holyfield, Roberto Durán and Julio César Chávez González.

The event was co-hosted by Paul “Magic Man” Malignaggi in the famous Gleason’s Gym in DUMBO, Brooklyn where Muhammad Ali trained in the presence of its Owner and Manager, Bruce Silverglade.

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The Commemorative Timepiece

A commemorative unique timepiece made of gold was presented by The Muhammad Ali Center (Louisville, Kentucky), with a pair of Muhammad Ali-autographed boxing gloves, a commemorative medal, and certificates of authenticity, all stored in a custom studded leather case made in Switzerland for the occasion.

The unique timepiece, created by TAG Heuer, was inspired by the famous Ring-Master stopwatch introduced in 1957 and now on display in the TAG Heuer museum. The Ring-Master was equipped with 7 rings, each one featuring a different scale, including one for boxing.

The watch was auctioned with all proceeds going to The Muhammad Ali Center.

“Float like a butterfly, sting like a bee”

Pikes Peak with TAG Heuer

This race is a legend in the mountains of Colorado. Its name? “The Race to the Clouds”. It always takes place without safety barriers.

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19.99 kilometres, 156 bends, a climb of 1440 metres to an altitude of 4300 metres. It is the world’s last real #DontCrackUnderPressure race.

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TAG Heuer – the official timekeeper for the greatest and most legendary events in motor racing history – couldn’t miss this occasion to celebrate the race’s centenary.

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Colorado Springs, USA – 26th June 2016 – TAG Heuer celebrates the 100th anniversary of The Broadmoor Pikes Peak International Hill Climb as Official Timekeeper for the race, paying tribute to the magnificent performance of Romain Dumas, who finished the race in 8.51.445.

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In 2016, more than 100 participants took part in the race, divided into 17 categories of cars, motorcycles, quads and trucks. The “Unlimited” category is always the most spectacular with its +1000-HP supercars.

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Created in 1916 by Spencer Penrose, it is the only race in the world still worthy of the #DontCrackUnderPressure tagline.

Its breathtaking stats: the track measures 19.99 kilometres over 156 turns, climbing an impressive 1440 metres from the start line at Mile 7 (2862 m) to the finish at the summit at an altitude of 4300 metres.

It is one of the hardest races in the world – tough on the drivers and on their vehicles: the high altitudes slow down the driver’s reflexes, straining their brains and cramping their muscles, while the engines can lose up to 30% of their power.

The race has very few safety barriers. With almost no guard rails, the slightest miscalculation on a bend could send them plummeting into a ravine. And, at the track’s summit, this is some 600 metres.

The Pikes Peak has therefore become legendary for its spectacular crashes. An extreme race which has become legendary, an event in which TAG Heuer’s philosophy #DontCrackUnderPressure is particularly appropriate.